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www.wmfd.com - Making a fashion statement and taking a stand against human trafficking, that's what TopShop is hoping to do with the new clothing line. }}" />

   
 
 
Label Making Fashion Statement Against Human Trafficking

Story By: Larry Stine

 

 

 
 
 
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  Original Published: 7/28/2013 Making a fashion statement and taking a stand against human trafficking, that's what TopShop is hoping to do with the new clothing line. From London, CNN's Becky Anderson has the details in how the clothing giant is helping. A new clothing line arrives at TopShop. Designed to make a fashion statement on the scourge of human trafficking. The label is "Key to Freedom," and the scarves are hand-made by women and girls rescued from the slave trade, and now working with the Women's Interlink Foundation in India. "I feel absolutely thrilled and I feel thrilled for my girls because when they see the pictures they will be so energized and feeling so empowered," says Aloka Mitram founder ofWomen's Interlink Foundation. It's a deal brokered by Penny McIvor, on behalf of Prince Andrew, Britains' Duke of York, after he saw the success of Aloka's work first-hand during a visit to Kolkata last year. "Aloka is truly inspirational in the model that she has set up in India and her message can go to girls everywhere to be careful or wary but also these wonderful girls," says McIvor, managing director of Associated Clothing Co. "Now all have children pretty much and she has trained themand rehabilitated them. She's put the little ones to school. She's trained the older ones to do block printing that you see here and tie-dying. And by us buying them and selling them, we're given them such a new life. It's women helping women." TopShop says all proceeds from the sale of the scarves will go back to the foundation. "TopShop is a female brand mostly run by women and when we were approached, we immediately wanted to suppot the charity and be able to help in terms of creating awareness and telling the story really," says Emma Wisden, buying director of TopShop. A story of hope that is being hailed as a model that could help curb human trafficking.
   
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